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The price of the PDT-101 exam is $200 USD.
Reference: https://www.salesforce.com/content/dam/web/en_us/www/documents/classes/ds-pdt101.pdf
Who should take the PDT-101 exam
Salesforce Pardot for Digital Marketers PDT-101 Exam certification is an internationally-recognized validation that identifies persons who earn it as possessing skilled as a Salesforce Certified Pardot Specialist. If a candidate wants significant improvement in career growth needs enhanced knowledge, skills, and talents. The Salesforce Pardot for Digital Marketers PDT-101 Exam certification provides proof of this advanced knowledge and skill. If Candidates should have two to six months of experience building Marketing Workflows with Pardot Platform and on a similar technology platform then he should take this exam.
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What is the duration of the PDT-101 Exam
- Length of Examination: 90 minutes
- Number of Questions: 60
- Passing Score: 67%
- Format: Multiple choices, multiple answers
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Salesforce PDT-101日本語 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Reporting and Analytics | 10% | - Visitor and prospect activity reports - Pardot campaign and ROI reporting - Integration with Salesforce reports |
| Prospect and List Management | 15% | - Static, dynamic, and test lists - Segmentation rules and filters - Prospect records and visitor tracking - Scoring and grading models |
| Salesforce Integration | 20% | - Bi-directional data synchronization - Pardot-Salesforce connector configuration - Campaign and lead/contact sync - Custom field mapping and sync rules |
| Pardot Administration and Overview | 15% | - Email domains and authentication - Recycle bin and data governance - Pardot account setup and navigation - User management, roles, and security |
| Automation and Lead Nurturing | 25% | - Engagement programs and drip campaigns - Automation rules and completion actions - Page actions and custom redirects - Form handlers and landing pages |
| Email Marketing and Content | 15% | - Dynamic content and A/B testing - Email templates and personalization tags - Email deliverability and compliance - Email performance reporting |







