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Salesforce Media-Cloud-Consultant Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Media Planning and Proposal Management | 22% | - Configure inventory and ad placement products - Describe the proposal creation and management process - Configure media plans and rate cards - Manage proposal approval workflows |
| Topic 2: Billing, Invoicing, and Revenue Management | 10% | - Explain integration with ERP and financial systems - Describe revenue recognition and reporting - Configure billing schedules and rules - Describe billing and invoicing processes |
| Topic 3: Audience and Inventory Management | 13% | - Describe programmatic and direct sold inventory - Configure rate cards and pricing models - Configure audience segments and targeting criteria - Describe inventory management and availability |
| Topic 4: Order Management and Fulfillment | 18% | - Configure order items and fulfillment workflows - Describe integration with third-party ad servers and systems - Describe the order decomposition process - Manage order lifecycle and status tracking |
| Topic 5: Media Cloud and Salesforce Industries Basics | 15% | - Describe the Media Cloud architecture and component relationships - Describe the purpose and capabilities of Media Cloud - Explain how Media Cloud integrates with other Salesforce clouds - Identify Media Cloud products and bundles |
| Topic 6: Sales and Order Capture | 22% | - Describe order management capabilities - Configure products, bundles, and promotions using Industries CPQ - Configure guided flows for sales processes - Describe the lead-to-order process |
Salesforce Media Cloud Consultant Sample Questions:
A B2B advertising publishing company is exploring Salesforce to manage its advertising sales business. The Sales Representatives can sell digital, TV, radio, print, and event ads to their customers in a single media plan.
Which two media types are available for planning out-of-the-box with Media Cloud?
Choose 2 answers
- A. Print
- B. Digital
- C. Event
- D. Linear
Correct Answer: B,D 🗳️
Explanation: Only visible for RealValidExam members. You can sign-up / login (it's free).
Apublishing company has been using media cloud decides that thhey want to use marketing cloud intelligence for analytics. However, there is an outh 2.0 authentication issue when attempting to set up data stream setup in marketing cloud intelligence. Where should a consultant go within Salesforce to ensure that the settings in marketing cloud intelligence are set up correctly?
- A. custom metadata
- B. named credential
- C. connected app
- D. aut.Provider
Correct Answer: B 🗳️
Explanation: Only visible for RealValidExam members. You can sign-up / login (it's free).
Amedia publisher is using advertisging sales management to manage their B2B ad sales business. During the creation of a media plan, a consultant wants to see analytical insight using the view insight button on the add and configure placements screen. Which system should the consultant use to achieve this?
- A. tabluea
- B. google ad manager
- C. custom ad server
- D. marketing cloud intelligence
Correct Answer: D 🗳️
Explanation: Only visible for RealValidExam members. You can sign-up / login (it's free).
Apublisher is working with agents, which is Home's agency, to advertise Home's products. How should a Consultant create and relate these records in Advertising Sales Management (ASM)?
- A. create home and agents as accounts without specific record types.
- B. create a home account and create an agents account with a brand record tyoe
- C. create a home acount and agents as a contact on the home account.
- D. create a home account and create an agents account with an agency record type
Correct Answer: D 🗳️
Explanation: Only visible for RealValidExam members. You can sign-up / login (it's free).
What happens when a required placement is unavailable in the ad server during the check availability process with google Ad manager?
- A. a red check mark appears in the availability column
- B. the check availability action returns the available quantity for manual adjustment
- C. the check availability action updates the quantity to the available quantity
- D. a yellow check mark appears if partial quantity is available and red if none is available
Correct Answer: D 🗳️
Explanation: Only visible for RealValidExam members. You can sign-up / login (it's free).
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