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Marketing Cloud Developer Certification Exam cost
The cost of Marketing Cloud Developer exam is $200.
Reference: https://trailheadacademy.salesforce.com/certificate/exam-mce-dev---MCE-Dev-201
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Marketing Cloud Developer Certification Exam Requirements
The Salesforce Marketing Cloud developer has experience in configuring and customizing data for the Marketing Cloud. The developer is competent in managing subscribers in all channels and has the ability to solve the problems of various programming languages that guide the design of tactical and strategic email campaigns. The Salesforce Marketing Cloud developer has experience as a full stack developer for Marketing Cloud in creating dynamic and personalized messages, landing pages, uses Marketing Cloud scripting languages and has experience in advanced configuration, manipulation and segmentation. data, as well as in reports and analyzes. The Salesforce Marketing Cloud developer typically has at least one year of development experience for the Marketing Cloud and related tools. The candidates have the experience, skills, knowledge and skills to:
- Work and solve scenarios using the REST and SOAP API.
- Take time to study the resources listed in this review guide and the required additional study materials provided by Salesforce.
- Enter the basic SQL, including join instructions.
- Create dynamic and customized marketing resources using different scripting languages.
- Create a Web Marketing Cloud experience (data forms, custom preference pages).
- Explain the management of subscriptions.
- Configure data import.
- Works with clients and platform data (SQL, views, sending registration).
- Configure and install data models (data extensions, shared data extensions, contact model).
A candidate for this exam is not expected to be aware of the MobilePush SDK, Journey Builder SDK, custom components and Marketing Cloud Connect settings.
Salesforce Certified Marketing Cloud Email Specialist credential is perquisites for Marketing Cloud Developer exam.
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Marketing Cloud Developer Certification Exam formate below
- Language: English
- Length of Examination: 105 minutes
- Passing score: 63%
- Format: Multiple choices, multiple answers
- Number of Questions: 60
Marketing Cloud Developer Certification Exam advantages below
- If the Candidate has the desire to move up to a higher-paying position in an organization. This certification will help as always.
- After completing the Salesforce Marketing Cloud Developer certification Candidate becomes a solid, well-rounded Salesforce Marketing Cloud Developer.
- When an organization hiring or promotion an employee, then the decision is made by human resources. Now while Candidate may have an IT background, they do their decisions in a way that takes into record many different factors. One thing is candidates have formal credentials, such as the Salesforce Marketing Cloud Developer.
- A candidate might have incredible IT skills. Employers that do the hiring need to make decisions based on limited information and as it always. When they view the official Salesforce Marketing Cloud Developer certification, they can be guaranteed that a candidate has achieved a certain level of competence.
Nowadays, employment situation is becoming more and more rigorous, it's necessary for people to acquire more skills and knowledge when they are looking for a job. Enterprises and institutions often raise high acquirements for massive candidates, and aim to get the best quality talents. Thus a high-quality Salesforce Developers Marketing-Cloud-Developer certification will be an outstanding advantage, especially for the employees, which may double your salary, get you a promotion.
Salesforce Marketing-Cloud-Developer Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Marketing Cloud APIs | 20% | - Create and manage API integrations - Implement API authentication methods - Utilize REST and SOAP APIs for integrations - Work with API endpoints for data operations |
| Platform Architecture | 15% | - Create and manage CloudPages - Build automations in Automation Studio - Implement triggered send architectures - Design solutions using Journey Builder - Configure and use Query Activities |
| Data Modeling | 16% | - Implement data import and export processes - Define contact data structure and contact key - Implement data relationships (one-to-one, one-to-many) - Utilize Data Views for data access - Design and implement data models using Data Extensions |
| AMPscript and Server-Side JavaScript | 23% | - Write AMPscript for email content personalization - Implement AMPscript in email, CloudPages, and landing pages - Write Server-Side JavaScript for custom functionality - Use AMPscript functions for data manipulation - Debug and troubleshoot AMPscript and SSJS code |
| Contact Handling | 14% | - Manage contact attributes and data - Handle contact identity resolution - Use contact model concepts effectively - Implement contact segmentation and filtering |
| Security and Data Governance | 12% | - Configure data privacy and compliance settings - Implement role-based access controls - Apply data retention policies - Manage API key security and OAuth flows |







